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    Travel Trade Shows & Conferences 2026–2027

    The most complete global calendar of travel trade shows, conferences and conventions for 2026–2027. Browse every show on an interactive world map, monthly calendar or list, filter by region and year, and see which ones we attend ourselves.

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    Explore the full mapClick anywhere — filters, registration deadlines & your own plan

    September 2026

    Travel trade shows, conferences and conventions are where tour operators, travel agents, DMCs and corporate travel teams meet buyers, distributors and technology partners face-to-face. The biggest expos (ITB Berlin, WTM London, FITUR Madrid) draw over 100,000 visitors each. Specialist events like Arival 360 focus on tours, activities and attractions, while MICE shows such as IMEX, IBTM and AIME cover meetings and incentives.

    We track 159 trade shows, conferences, exhibitions and marts across every region for 2026–2027, the most complete calendar of its kind. Each one is scored by relevance for tour operators, travel advisors and group travel planners, and the shows we attend ourselves are flagged. Browse as a list, monthly calendar or world map. Open the full interactive map to filter by event type, see registration deadlines and build your own plan.

    Last updated: June 2026 · Curated by Krzysztof Balon, tour operator since 2012

    Travel trade shows & conferences 2026–2027

    We've been going to tourism trade shows since 2012. This is the most complete calendar we know of: 159 events across every region, scored for tour operators and DMCs, not hotel chains — with the ones we attend ourselves flagged.

    Vakantiebeurs · Utrecht, Netherlands

    Jan 8–11, 2026 · Jaarbeurs Exhibition Centre · B2B + public · ~100,000 visitors

    54th edition. 100,000+ visitors across trade and public days. The Dutch consumer travel market condensed into four days — if you sell vacations to Dutch travelers, skip this at your peril.

    Official website →

    Ferien-Messe Wien · Vienna, Austria

    Jan 15–18, 2026 · Messe Wien · B2B + public · ~86,000 visitors

    86,000+ visitors looking for their next trip. Consumer-facing but valuable for operators wanting Austrian and DACH outbound. Runs alongside Vienna Drive mobility show.

    Official website →

    MATKA Nordic Travel Fair · Helsinki, Finland

    Jan 14–18, 2026 · Helsinki Expo and Convention Centre · B2B + public · ~56,400 visitors

    1,000 exhibitors from 60 countries, 56,000+ visitors. First two days are trade-only (Workshop Day + Professionals), rest open to the public. The Nordic and Baltic gateway.

    Official website →

    OTM Mumbai · Mumbai, India

    Feb 5–7, 2026 · Jio World Convention Centre · B2B trade event · ~50,000 trade visitors

    2,200+ exhibitors from 60 countries, 50,000+ trade visitors. Certified as the leading travel trade show in India and Asia. Complements SATTE — OTM focuses on outbound, SATTE on inbound.

    Official website →

    BIT Milano · Milan, Italy

    Feb 10–12, 2026 · Fiera Milano Rho · B2B trade event · ~40,000 trade visitors

    The most important Italian B2B travel show alongside TTG Rimini. Domestic and international buyers meet Italian DMCs and global destinations. Smaller than ITB but with laser focus on Italy's outbound and inbound market.

    Official website →

    Vitrina Turistica ANATO · Bogota, Colombia

    Feb 25–27, 2026 · Corferias Convention Center · B2B trade event · ~56,000 professionals

    45th edition. 56,000 professionals from across Latin America. If you want to sell to Colombian and Andean outbound or source LATAM DMC partners, this is the event. Runs since 1982.

    Official website →

    BMT Napoli · Naples, Italy

    Mar 12–14, 2026 · Mostra d'Oltremare · B2B trade event · ~22,000 trade visitors

    29th edition. 450 exhibitors across 6 pavilions, 22,000+ trade visitors. Focused on Southern Italy and Mediterranean cruise, luxury, and coastal tourism. A good complement to BIT Milano.

    Official website →

    Salon Mondial du Tourisme · Paris, France

    Mar 12–15, 2026 · Paris Expo Porte de Versailles · B2B + public · ~73,000 visitors

    49th edition. 73,000+ visitors looking for their next holiday. 550 exhibitors, 500+ destinations. Consumer-only but massive — if you want to reach French travelers directly, this is where they are.

    Official website →

    Holiday World Prague · Prague, Czech Republic

    Mar 12–14, 2026 · PVA Expo Praha Letnany · B2B + public · ~30,000 visitors

    34th edition. First day trade-only, then public. Covers Czech outbound and regional tourism from Central and Eastern Europe. Small but well-positioned for CEE market access.

    Official website →

    SATTE India · New Delhi, India

    Feb 25–27, 2026 · Yashobhoomi Convention Centre · B2B trade event · ~45,000 trade professionals

    India's No. 1 travel trade exhibition. 45,000+ professionals, 2,200+ exhibitors. If you want to sell tours to Indian outbound travelers or source Indian DMC partners, this is ground zero.

    Official website →

    WTM Latin America · Sao Paulo, Brazil

    Apr 14–16, 2026 · Expo Center Norte · B2B trade event · ~25,000 trade professionals

    WTM's Latin American edition. 25,000+ attendees from across South and Central America. The entry point for operators wanting to connect with Brazilian and LATAM buyers.

    Official website →

    GSTC Global Sustainable Tourism Conference · Phuket, Thailand

    Apr 21–24, 2026 · Royal Phuket City Hotel · B2B trade event · ~1,000+ delegates

    If sustainability is part of your positioning, this is where the standards get set. 1,000+ delegates, focused on certification and responsible tourism practices.

    Official website →

    Seatrade Cruise Global · Miami Beach, United States

    Apr 13–16, 2026 · Miami Beach Convention Center · B2B trade event · ~11,000 visitors

    11,000+ visitors from 128 countries, 70+ cruise brands. Relevant if your operation includes shore excursions or port city tours.

    Official website →

    Arabian Travel Market · Dubai, United Arab Emirates

    Sep 14–17, 2026 · Dubai World Trade Centre · B2B trade event · ~40,000 trade visitors

    Four days of deals and Middle East hospitality buyers. If you run inbound tours in the Gulf or want to partner with MENA operators, this is where it happens.

    Official website →

    Arival 360 Valencia · Valencia, Spain

    Apr 27–29, 2026 · Palacio de Congresos de Valencia · B2B trade event · ~600+ operators

    Arival's European edition. Covers AI, distribution, pricing, multi-day and culinary streams. Sessions in English and Spanish. We launched Automate.travel v1.0 here.

    Official website →

    ASTA Travel Advisor Conference · San Diego, CA, United States

    May 27–29, 2026 · Gaylord Pacific Resort & Convention Center · B2B trade event · ~1,300 travel advisors

    1,300+ travel advisors, suppliers, and agency executives. If your product is sold through North American travel agents, this is where the intermediaries are. Keynotes plus 1:1 appointments.

    Official website →

    TRENZ · Auckland, New Zealand

    May 19–21, 2026 · New Zealand International Convention Centre (NZICC) · B2B trade event · ~1,200 delegates

    270 international buyers from 27 countries meet 300 NZ tourism operators over 16,000+ pre-scheduled meetings. The single most efficient way to source or sell New Zealand product.

    Official website →

    IPW · Fort Lauderdale, FL, United States

    May 17–21, 2026 · Greater Fort Lauderdale/Broward County Convention Center · B2B trade event · ~5,500 delegates from 70+ countries

    U.S. Travel Association's flagship event. You book 30-minute appointments months in advance with American suppliers and international buyers. Very structured, very efficient. First time in Greater Fort Lauderdale, drawing 5,200+ attendees from 70+ countries.

    Official website →

    IMEX Frankfurt · Frankfurt, Germany

    May 19–21, 2026 · Messe Frankfurt · B2B trade event · ~12,000 attendees

    12,000 attendees, 4,500+ buyers from 150 countries. MICE and incentive travel focused. If you run group experiences or corporate events, this is where the corporate buyers are.

    Official website →

    AdventureELEVATE Europe · Val d'Aran, Spain

    May 19–21, 2026 · Val d'Aran, Catalonia · B2B trade event · ~300–400 delegates

    ATTA's regional conference for European adventure operators. 300-400 people, invite-based. Includes pre-event FAM trips. Smaller and more personal than ATWS.

    Official website →

    ITB China · Shanghai, China

    May 26–28, 2026 · Shanghai World Expo Exhibition Centre · B2B trade event · ~20,000 attendees

    900+ exhibitors from 85 countries, 1,700 key buyers, 46,000+ pre-scheduled meetings. B2B only. Fully sold out for 2026. The gateway to Chinese outbound and inbound.

    Official website →

    KOTFA Seoul · Seoul, South Korea

    Jun 4–7, 2026 · COEX Convention Centre · B2B + public · ~72,000 visitors

    41st edition. B2B travel mart plus B2C exhibition covering luxury, eco, wellness and smart tourism tech. The gateway to Korean outbound, which keeps growing year over year.

    Official website →

    Phocuswright Europe · Barcelona, Spain

    Jun 15–17, 2026 · Palau de Congressos de Catalunya · B2B trade event · ~800 executives

    Phocuswright's European edition. 800+ senior executives, 55% C-level or VP. Smaller and more focused than the US conference. Good if you want to meet European travel-tech investors and decision-makers.

    Official website →

    Arival 360 Brisbane · Brisbane, Australia

    Jun 22–24, 2026 · Royal International Convention Centre · B2B trade event · ~400–600 operators

    Arival's APAC edition. Same format as Valencia and Spokane but focused on Australia, New Zealand and Southeast Asian operators. If you run tours in Oceania, this is your home conference.

    Official website →

    AdventureELEVATE Latin America · Lima, Peru

    Jun 16–18, 2026 · Lima · B2B trade event · ~300–400 delegates

    ATTA's LATAM edition in Peru. Focused on sustainable, nature-based and community tourism. Pre-event FAM tours across Peru included. 300-400 operators and DMOs.

    Official website →

    TravelTech Show · London, United Kingdom

    Jun 24–25, 2026 · ExCeL London · B2B trade event · ~6,000 attendees

    100% focused on travel tech. 700+ qualified buyers from 53 countries, 100+ tech suppliers. Two days, same venue as WTM but much smaller and entirely about software, platforms and integrations.

    Official website →

    Africa's Travel Indaba · Durban, South Africa

    May 11–14, 2026 · ICC Durban · B2B trade event · ~7,000 delegates

    7,000 delegates, government-backed. Different from WTM Africa (Cape Town). Indaba is focused on African inbound marketing, often with ministerial and DMO presence.

    Official website →

    PATA Travel Mart · Kuching, Malaysia

    Aug 18–20, 2026 · Borneo Convention Centre Kuching · B2B trade event · ~4,000+ delegates

    Been running for decades. Participants from 60+ destinations, 10,000+ pre-scheduled appointments. Strong for inbound Asia distribution if you're looking to source or sell across the Pacific.

    Official website →

    Adventure Travel World Summit · Quebec City, Canada

    Sep 14–17, 2026 · Centre des congrès de Québec · B2B trade event · ~800 delegates

    Organized by ATTA. 800 delegates: operators, DMOs, journalists. Includes a Day of Adventure with guided experiences. If you run multi-day, outdoor, or expedition tours, this is your tribe.

    Official website →

    Tourism Expo Japan · Tokyo, Japan

    Sep 24–27, 2026 · Tokyo Big Sight · B2B + public · ~180,000 visitors

    180,000 visitors over four days. First two days are trade-only, last two open to the public. Essential if you're selling into or sourcing from the Japanese market. Nothing else in Asia gets this kind of attendance.

    Official website →

    Skift Global Forum · New York City, United States

    Sep 22–24, 2026 · North Javits Center · B2B trade event · ~1,500 senior leaders

    1,500 senior leaders. Heavy on vision, light on booths. Travel CEOs on stage, journalists in the audience. Good for seeing where the industry thinks it's going, less useful for selling.

    Official website →

    FIT Buenos Aires · Buenos Aires, Argentina

    Sep 26–29, 2026 · La Rural Convention Center · B2B + public · ~90,000 visitors

    90,000 visitors across trade and consumer days. The biggest tourism fair in the Southern Hemisphere. Strong for operators working with Argentine and LATAM outbound.

    Official website →

    IMEX America · Las Vegas, United States

    Oct 13–15, 2026 · Mandalay Bay Convention Center · B2B trade event · ~13,000 attendees

    13,000 attendees. IMEX Frankfurt's bigger sibling. Corporate events, incentive travel, group bookings. If you handle groups of 20+, the buyers here have budgets.

    Official website →

    ABTA Travel Convention · Funchal, Madeira, Portugal

    Oct 12–14, 2026 · Savoy Palace Hotel · B2B trade event · ~1,000 UK travel leaders

    1,000 UK travel industry leaders. If you sell to the British market, ABTA is where the agents and tour operators meet. First time in Madeira.

    Official website →

    Arival 360 Spokane · Spokane, WA, United States

    Oct 13–16, 2026 · The Davenport Grand · B2B trade event · ~1,800 operators & tech vendors

    The only conference built specifically for tours, activities and attractions operators. Workshops run by people who actually operate, not vendor sales pitches. Small enough to meet everyone.

    Official website →

    TTG Travel Experience · Rimini, Italy

    Oct 14–16, 2026 · Italian Exhibition Centre (IEG) · B2B trade event · ~70,000 trade visitors

    Italian outbound meets inbound. If you work with Mediterranean DMCs or incoming agencies, TTG has the densest concentration of them outside of ITB.

    Official website →

    ITB Asia · Singapore, Singapore

    Oct 21–23, 2026 · Sands Expo & Convention Centre · B2B trade event · ~14,000 trade visitors

    Three days of MICE, leisure and corporate travel across APAC. The single biggest gathering of Asian outbound buyers. Worth the trip if you want to crack markets east of India.

    Official website →

    WTM Spotlight Riyadh · Riyadh, Saudi Arabia

    Sep 8–10, 2026 · Riyadh Front Exhibition & Conference Centre · B2B trade event · ~6,500 visitors

    Inaugural Saudi edition of the WTM portfolio. 450+ exhibitors, 6,500 visitors, 150 hosted buyers. Saudi Vision 2030 is pouring billions into tourism — this is the industry's response.

    Official website →

    IFTM Top Resa · Paris, France

    Sep 15–17, 2026 · Paris Expo Porte de Versailles · B2B trade event · ~30,000 trade professionals

    48th edition. 1,400 brands from 177 destinations, 30,000+ trade professionals. The French market's annual sourcing and distribution event. If you want French tour operators and agencies as partners, this is where they shop.

    Official website →

    Kerala Travel Mart · Kochi, India

    Sep 24–27, 2026 · Sagara-Samudrika Convention Centre · B2B trade event · ~4,000 buyers + 2,000 sellers

    4,000 buyers (400 international, 1,500 domestic hosted), 400+ seller stalls. Fully digitized B2B platform with a dedicated app. Focused on Kerala as a wellness, Ayurveda, backwaters and eco-tourism destination.

    Official website →

    Magical Kenya Travel Expo · Nairobi, Kenya

    Oct 6–8, 2026 · Kenyatta International Convention Centre · B2B trade event · ~5,000 tourism professionals

    350+ exhibitors, 5,000+ tourism professionals. The biggest travel expo in East Africa, growing fast. Safari, wildlife, beach, and cultural tourism — Kenya is positioning itself as the continent's trade show hub.

    Official website →

    WTTC Global Summit · Valletta, Malta

    Oct 7–9, 2026 · Mediterranean Conference Centre · B2B trade event · ~1,500 delegates (invite-only)

    Invite-only. Ministers, CEOs, DMO heads, and international media. Not a trade show — a policy and leadership summit. Good for visibility and government-level connections, less for direct sales.

    Official website →

    BITESP Venice · Venice, Italy

    Nov 25–26, 2026 · Terminal Passeggeri Marittima · B2B trade event · ~500 trade professionals

    Niche and curated. Buyers are handpicked international specialists in experiential, luxury, wellness, wedding, and MICE travel. Venice as a venue sells itself. Small but high-quality meetings.

    Official website →

    WTM London · London, United Kingdom

    Nov 3–5, 2026 · ExCeL London · B2B trade event · ~50,000 trade professionals

    5,000+ exhibitors from every region. If you only go to one trade show a year, this is probably it. Three days at ExCeL and you can meet buyers from every region.

    Official website →

    The Phocuswright Conference · Fort Lauderdale, FL, United States

    Nov 17–19, 2026 · Diplomat Beach Resort · B2B trade event · ~1,800 executives & founders

    The travel industry's think-tank conference. Heavy on data, light on selling. Startups pitch on stage, VCs fill the hallways. Good for understanding where distribution and tech are going.

    Official website →

    IBTM World · Barcelona, Spain

    Nov 17–19, 2026 · Fira Barcelona Gran Via · B2B trade event · ~15,000 industry professionals

    MICE-focused: corporate events, incentive travel, conferences. If your operation handles group bookings or incentive trips, this is the room with the buyers.

    Official website →

    ILTM Cannes · Cannes, France

    Nov 30 – Dec 3, 2026 · Palais des Festivals · B2B trade event · ~10,000 luxury travel professionals

    10,000 luxury travel professionals. If you run high-end, private or bespoke experiences, ILTM is where affluent travel advisors source their suppliers. Dress code: business.

    Official website →

    FITUR · Madrid, Spain

    Jan 20–24, 2027 · IFEMA Madrid · B2B + public · ~250,000 visitors (last 2 days open to public)

    First major travel fair of the year, every January. The strongest Iberoamerican attendance of any European show. If you work between Europe and Latin America, start your year here.

    Official website →

    ITB Berlin · Berlin, Germany

    Mar 16–18, 2027 · Messe Berlin · B2B trade event · ~90,000 trade visitors

    The European industry's center of gravity. 90,000 people across halls that take 20 minutes to walk end to end. Every major DMC, supplier and travel-tech vendor shows up. Exhausting, but nothing else covers this much ground in three days.

    Official website →

    WTM Africa · Cape Town, South Africa

    Apr 7–9, 2027 · Cape Town International Convention Centre · B2B trade event · ~8,000 industry professionals

    Inbound African operators meeting global buyers. Safari, adventure and cultural tourism dominate. Smaller than WTM London, but focused entirely on the continent.

    Official website →

    Arival 360 Bilbao · Bilbao, Spain

    Apr 13–15, 2027 · Bilbao · B2B trade event · ~600+ operators

    Arival's 2027 European edition in Bilbao. Same operator-first format. Venue not announced yet, but dates are locked.

    Official website →

    Vakantiebeurs · Utrecht, Netherlands

    Jan 7–10, 2027 · Jaarbeurs Exhibition Centre · B2B + public · ~100,000 visitors

    55th edition. Dutch consumer market is one of Europe's biggest outbound sources. Trade Days on Jan 6-7, public days follow. If you sell to the Dutch market, this is mandatory.

    Official website →

    Ferien-Messe Wien · Vienna, Austria

    Jan 14–17, 2027 · VIECON Messe Wien · B2B + public · ~86,000 visitors

    86,000+ visitors. The Austrian and DACH consumer travel market in one venue. Lectures, workshops, film presentations. Runs alongside Vienna Drive.

    Official website →

    MATKA Nordic Travel Fair · Helsinki, Finland

    Jan 20–24, 2027 · Helsinki Expo and Convention Centre · B2B + public · ~56,000 visitors

    Professional day on Jan 20, public days follow. 1,000 exhibitors from nearly 70 countries. The Nordic gateway — Finland, Baltics, Scandinavia all represented.

    Official website →

    OTM Mumbai · Mumbai, India

    Feb 1–3, 2027 · Jio World Convention Centre · B2B trade event · ~50,000 trade visitors

    India's outbound is exploding. 2,200+ exhibitors, 50,000+ visitors, 60+ countries. The counterpart to SATTE — OTM is where the world sells to Indian travelers.

    Official website →

    BIT Milano · Milan, Italy

    Feb 9–11, 2027 · Fiera Milano Rho · B2B trade event · ~40,000 trade visitors

    Borsa Internazionale del Turismo. Italian DMCs, incoming agencies, and global destinations. Pairs well with TTG Rimini in October for year-round Italian market coverage.

    Official website →

    Vitrina Turistica ANATO · Bogota, Colombia

    Feb 24–26, 2027 · Corferias Convention Center · B2B trade event · ~56,000 professionals

    46th edition. The most important tourism event in Colombia since 1982. 56,000+ professionals. Strong for Andean, Caribbean, and LATAM distribution.

    Official website →

    Holiday World Prague · Prague, Czech Republic

    Mar 19–21, 2027 · PVA Expo Praha Letnany · B2B + public · ~30,000 visitors

    35th edition. Czech outbound plus regional tourism from Central and Eastern Europe. Runs alongside FOR CARAVAN exhibition.

    Official website →

    ASEAN Tourism Forum · Singapore, Singapore

    Jan 18–22, 2027 · Singapore · B2B trade event · ~1,000+ delegates

    Government-backed B2B trade platform for Southeast Asia. TRAVEX trade exhibition plus ministerial meetings. 270+ hosted buyers from 50 countries with 9,500+ pre-scheduled appointments. ASEAN's 60th anniversary edition.

    Official website →

    IMEX Frankfurt · Frankfurt, Germany

    May 11–13, 2027 · Messe Frankfurt · B2B trade event · ~12,000 attendees

    Europe's largest MICE and incentive travel marketplace. 4,500+ buyers from 150 countries across pre-scheduled appointments. If you run group experiences or corporate events, the corporate buyers are here.

    Official website →

    Phocuswright Europe · London, United Kingdom

    May 24–26, 2027 · London (venue to be confirmed) · B2B trade event · ~800 executives

    Phocuswright's European edition moves to London for 2027 (from Barcelona) and shifts to May. 800+ senior executives, heavy on travel-tech investors and OTA decision-makers. Smaller and more focused than the US conference.

    Official website →

    BMT Napoli · Naples, Italy

    Mar 17–19, 2027 · Mostra d'Oltremare · B2B trade event · ~22,000 trade visitors

    30th anniversary edition. Southern Italy and Mediterranean cruise, luxury, and coastal tourism. A good complement to BIT Milano for year-round Italian market coverage.

    Official website →

    Salon Mondial du Tourisme · Paris, France

    Mar 11–14, 2027 · Paris Expo Porte de Versailles · B2B + public · ~73,000 visitors

    50th edition. 70,000+ French travelers planning their next holiday, 500+ destinations. Consumer-only but massive — if you want to reach French travelers directly, this is where they are.

    Official website →

    CMT Stuttgart · Stuttgart, Germany

    Jan 16–24, 2027 · Messe Stuttgart · B2B + public · ~250,000 visitors

    The biggest public travel fair on earth: 250,000+ visitors over nine days, 1,660 exhibitors across ten halls. Caravanning, cycling and wellness dominate. Pure consumer reach if you sell to the German market directly.

    Official website →

    f.re.e München · Munich, Germany

    Feb 10–14, 2027 · Messe München · B2B + public · ~130,000 visitors

    130,000 visitors, 900 exhibitors from 50 countries. Germany's largest leisure show after CMT, covering travel, caravanning, cycling and water sports. Consumer-first with a modest B2B presence.

    Official website →

    Destinations: The Holiday & Travel Show · London, United Kingdom

    Jan 28–31, 2027 · Olympia London · B2B + public · ~20,000 visitors

    20,000+ UK consumers, 600 travel brands, 90 tourist boards. Pure B2C, but the most efficient way to put your product in front of British holidaymakers planning the year ahead.

    Official website →

    Seatrade Cruise Global · Miami Beach, United States

    Apr 5–8, 2027 · Miami Beach Convention Center · B2B trade event · ~11,000 visitors

    11,000+ visitors from 128 countries, 70+ cruise brands. Relevant if your operation includes shore excursions or port city tours.

    Official website →

    IPW · New Orleans, LA, United States

    May 3–7, 2027 · Ernest N. Morial Convention Center · B2B trade event · ~5,500 delegates from 70+ countries

    U.S. Travel Association's flagship event heads to New Orleans for 2027. Pre-scheduled 30-minute appointments between American suppliers and international buyers. The single most efficient way to sell U.S. product to the world.

    Official website →

    ASTA Travel Advisor Conference · Orlando, FL, United States

    May 4–6, 2027 · Signia by Hilton Orlando Bonnet Creek · B2B trade event · ~1,500 travel advisors

    American Society of Travel Advisors' annual gathering. If your product is sold through North American travel agents, this is where the intermediaries are. Keynotes plus 1:1 appointments.

    Official website →

    IMEX America · Las Vegas, United States

    Sep 28–30, 2027 · Mandalay Bay Convention Center · B2B trade event · ~13,000 attendees

    13,000 attendees. IMEX Frankfurt's bigger sibling, shifting to late September in 2027. Corporate events, incentive travel, group bookings. If you handle groups of 20+, the buyers here have budgets.

    Official website →

    NTA Travel Exchange · Tulsa, OK, United States

    Nov 15–18, 2026 · Arvest Convention Center · B2B trade event · ~1,500 delegates

    The National Tour Association's flagship marketplace. Group tour buyers, DMOs and suppliers meet across pre-scheduled appointments. High relevance if you sell group or packaged itineraries in North America.

    Official website →

    NTA Travel Exchange · Madison, WI, United States

    Nov 14–17, 2027 · Monona Terrace · B2B trade event · ~1,500 delegates

    NTA's annual buyer-seller marketplace heads to Madison for 2027. The core North American gathering for group and receptive tour operators. Appointment-driven and efficient.

    Official website →

    USTOA Annual Conference & Marketplace · San Francisco, CA, United States

    Nov 30 – Dec 4, 2026 · San Francisco Marriott Marquis · B2B trade event · ~400 senior executives

    The United States Tour Operators Association's annual gathering of vetted outbound operators. ~400 senior executives. The room to be in if you want wholesale or distribution partnerships with USTOA members.

    Official website →

    USTOA Annual Conference & Marketplace · Houston, TX, United States

    Nov 29 – Dec 3, 2027 · Hilton Americas Houston · B2B trade event · ~400 senior executives

    USTOA's 2027 edition in Houston. Senior leadership of America's largest outbound operators in one place. Membership is vetted, so the partnership conversations here are with serious players.

    Official website →

    Rendez-vous Canada · Calgary, AB, Canada

    Apr 28 – May 1, 2027 · Calgary (venue to be confirmed) · B2B trade event · ~1,800 delegates

    Co-produced by Destination Canada and TIAC, RVC connects 200+ international buyers with Canadian suppliers. The 50th anniversary edition lands in Calgary. Essential if you build Canadian itineraries.

    Official website →

    Tianguis Turístico México · Acapulco, Mexico

    Apr 27–30, 2026 · Expo Mundo Imperial · B2B trade event · ~8,800 professionals

    50th anniversary edition. Mexico's largest inbound trade show: 1,400+ buyers, 3,900+ exhibitors from 46 countries, all 32 states represented. Run by SECTUR — the place to source or sell Mexico inventory. Moves to Puebla for 2027.

    Official website →

    Go West Summit · Galveston Island, TX, United States

    Feb 27 – Mar 3, 2027 · Galveston Island Convention Center · B2B trade event · ~500 delegates

    Appointment-based marketplace connecting Western US and Canada suppliers with pre-selected international tour operators. 500+ attendees from 31 countries. The best room for building Western USA itineraries.

    Official website →

    ABA Marketplace · Calgary, AB, Canada

    Feb 6–9, 2027 · BMO Centre at Stampede Park · B2B trade event · ~2,500 delegates

    The American Bus Association's marketplace — the top North American event for the motorcoach and group travel sector. Destinations exhibit, group operators buy. First cross-border edition in Calgary.

    Official website →

    Global Travel Marketplace · Fort Lauderdale, FL, United States

    Jul 9–11, 2026 · Diplomat Beach Resort · B2B trade event · ~300 advisors

    Invitation-only, fully hosted: top-producing North American travel advisors are pre-vetted and matched with suppliers. ~300 advisors. The way in if you want access to the high-end advisor channel.

    Official website →

    Destinations International Annual Convention · Portland, OR, United States

    Jul 21–23, 2026 · Oregon Convention Center · B2B trade event · ~1,500 delegates

    The worldwide DMO and CVB association convention. More useful for reading destination-marketing trends and building DMO relationships than for direct selling. ~1,500 destination marketers.

    Official website →

    ITB China · Shanghai, China

    May 25–27, 2027 · Shanghai World Expo Exhibition Centre · B2B trade event · ~20,000 attendees

    10th anniversary edition. 900+ exhibitors, key buyers and tens of thousands of pre-scheduled meetings. B2B only. The gateway to Chinese outbound and inbound, organized by Messe Berlin.

    Official website →

    SATTE India · New Delhi, India

    Jan 19–21, 2027 · Yashobhoomi (IICC), Dwarka · B2B trade event · ~45,000 trade professionals

    India's No. 1 travel trade exhibition shifts to January for 2027. 45,000+ professionals, 2,200+ exhibitors. Ground zero for selling tours to Indian outbound travelers or sourcing Indian DMC partners.

    Official website →

    PATA Travel Mart · Macao, Macao

    Sep 20–22, 2027 · Macao (venue to be confirmed) · B2B trade event · ~4,000+ delegates

    PATA's flagship mart returns to Macao for the first time in a decade. Participants from 60+ destinations, 10,000+ pre-scheduled appointments. Strong for inbound Asia distribution and Pacific sourcing.

    Official website →

    ITB India · Mumbai, India

    Sep 1–3, 2026 · Jio World Convention Centre · B2B trade event · ~3,000+ attendees

    Messe Berlin's India edition, co-located with MICE Show India and Travel Tech India. 400+ hosted buyers focused on the South Asian market. India's answer to ITB Asia, growing fast. Early September makes for a busy India B2B week alongside BLTM.

    Official website →

    ILTM Asia Pacific · Singapore, Singapore

    Jun 29 – Jul 2, 2026 · Marina Bay Sands, Sands Expo & Convention Centre · B2B trade event · ~1,300 professionals

    The APAC edition of ILTM Cannes. 650+ hosted luxury advisors from 33 countries meet 650+ luxury brands, invitation-only and appointment-based. Essential for operators selling premium experiences into Asian markets.

    Official website →

    TTM+ Thailand Travel Mart · Pattaya, Thailand

    Jun 10–12, 2026 · NICE Pattaya Convention & Exhibition Center · B2B trade event · ~800 delegates

    Organized by the Tourism Authority of Thailand. 400 Thai sellers meet 400 international buyers across 11,000+ pre-scheduled appointments. Essential if you sell or source Thailand, with a wellness and sustainability tilt.

    Official website →

    VITM Hanoi · Hanoi, Vietnam

    Apr 9–12, 2026 · I.C.E. Hanoi · B2B + public · ~600 enterprises

    Government-organized by VNAT: 600+ enterprises, 450 booths. First day is B2B, then public. The key access point for international operators wanting to sell Vietnam, a major growth destination.

    Official website →

    ITE Hong Kong · Hong Kong, Hong Kong

    Jun 11–14, 2026 · Hong Kong Convention & Exhibition Centre · B2B + public · ~12,000 visitors

    40th edition, with ITE Leisure and ITE MICE co-located. Trade days Thursday-Friday, public weekend. Strong Greater Bay Area and mainland China connectivity if that's your target market.

    Official website →

    WiT Singapore · Singapore, Singapore

    Sep 30 – Oct 2, 2026 · Marina Bay Sands Expo & Convention Centre · B2B trade event · ~800 attendees

    Web in Travel — the region's sharpest gathering on digital distribution, OTAs and travel tech. Mid-size and curated, it runs in ITB Asia week. Worth it for tech-forward operators rethinking their online channels.

    Official website →

    COTTM Beijing · Beijing, China

    Oct 14–16, 2026 · National Agricultural Exhibition Center · B2B trade event · ~4,000 trade visitors

    The only show dedicated to international destinations targeting Chinese outbound travelers (now rebranded to cover inbound too). 300+ exhibitors, free for trade buyers. Essential if Chinese tourists are part of your plan.

    Official website →

    IT&CMA + CTW Asia-Pacific · Bangkok, Thailand

    Sep 22–24, 2026 · Bangkok Convention Centre at CentralWorld · B2B trade event · ~3,000 delegates

    The region's only combined MICE (IT&CMA) and corporate travel (CTW) marketplace, in its 30s by edition count. Most relevant if you handle groups, incentives or corporate products in Asia.

    Official website →

    BLTM New Delhi · New Delhi, India

    Sep 2–4, 2026 · Yashobhoomi (IICC), Dwarka · B2B trade event · ~10,500 visitors

    India's dedicated B2B mart for corporate, leisure and MICE, run by Fairfest (the OTM team). 10,500 visitors, 500 exhibitors. Strong domestic India corporate buyer segment; pairs with ITB India in the same September week.

    Official website →

    Australian Tourism Exchange (ATE) · Adelaide, Australia

    May 10–14, 2026 · Adelaide Convention Centre · B2B trade event · ~2,700 delegates

    Tourism Australia's flagship: 730 international buyers from 32 countries meet 1,400 Australian sellers. The biggest inbound marketplace in the Southern Hemisphere. If you sell or source Australia, nothing else compares. Heads to Sydney for 2027.

    Official website →

    Australian Tourism Exchange (ATE) · Sydney, Australia

    May 16–20, 2027 · ICC Sydney · B2B trade event · ~2,900 delegates

    ATE 2027 lands at ICC Sydney. Tourism Australia's headline buyer-seller event, ~2,900 delegates expected. Pre-scheduled appointments connect Australian operators with the world's inbound buyers.

    Official website →

    AIME · Melbourne, Australia

    Feb 15–17, 2027 · Melbourne Convention & Exhibition Centre · B2B trade event · ~5,000 attendees

    Asia Pacific Incentives and Meetings Event — the region's largest and longest-running MICE exhibition. 5,000+ attendees, 25,000+ curated appointments. MICE-focused, but a strong destination showcase if you sell group or incentive travel.

    Official website →

    TRENZ · Christchurch, New Zealand

    May 11–13, 2027 · Te Pae Christchurch Convention Centre · B2B trade event · ~1,200 delegates

    TRENZ 2027 moves to Christchurch. International buyers meet NZ operators across 16,000+ pre-scheduled meetings — the single most efficient way to source or sell New Zealand product.

    Official website →

    ATEC Meeting Place · Hobart, Australia

    Oct 26–28, 2026 · Hobart, Tasmania · B2B trade event · ~500 delegates

    The Australian Tourism Export Council's annual event connects inbound-active distributors with Australian operators. 500+ delegates, 120 international buyers. The October counterweight to ATE's May rhythm; first time in Tasmania.

    Official website →

    MEETINGS (BEIA) · Auckland, New Zealand

    Jun 17–18, 2026 · New Zealand International Convention Centre (NZICC) · B2B trade event · ~1,500 delegates

    Run by Business Events Industry Aotearoa, MEETINGS is NZ's only national trade show for the business-events sector: 600+ hosted buyers, 8,000 meetings. Relevant for operators targeting corporate and incentive groups.

    Official website →

    South Pacific Tourism Exchange (SPTE) · Nadi, Fiji

    Mar 25–26, 2026 · Crowne Plaza Fiji, Nadi · B2B trade event · ~225 delegates

    The Pacific Tourism Organisation's flagship B2B event: sellers from across Fiji, PNG, Samoa, Tonga, Vanuatu and the Cook Islands meet international buyers. The single best entry point for selling the South Pacific.

    Official website →

    ILTM Africa · Cape Town, South Africa

    Apr 4–6, 2027 · Norval Foundation · B2B trade event · ~1,000 professionals

    Invitation-only luxury B2B for the continent: pre-qualified advisors meet Africa's luxury experience providers. Runs in Africa Travel Week, days before WTM Africa. Ideal if you sell premium safari, lodge or expedition product.

    Official website →

    We Are Africa · Cape Town, South Africa

    May 3–7, 2027 · DHL Stadium · B2B trade event · ~1,000 delegates

    Ultra-premium, invitation-only marketplace built around experiential and luxury Africa travel. ~1,000 curated buyers and exhibitors. More Africa-centric than ILTM, and a different week — a strong second luxury window.

    Official website →

    Akwaaba African Travel Market · Lagos, Nigeria

    Sep 13–15, 2026 · Eko Hotels & Suites, Victoria Island · B2B trade event · ~3,000 delegates

    The only international travel and tourism expo in West Africa, running since 2003. 3,000+ delegates with pan-African reach across Nigeria, Ghana and Francophone West Africa. The way in if you want this fast-growing market.

    Official website →

    KARIBU-KiliFair · Arusha, Tanzania

    Jun 4–7, 2026 · Magereza Open Grounds · B2B trade event · ~500 exhibitors

    Tanzania Tourist Board-backed and covering Tanzania and East Africa: 500+ exhibitors from 15 countries meet 1,000+ international hosted buyers. The go-to for safari, Kilimanjaro and Zanzibar product.

    Official website →

    Meetings Africa · Johannesburg, South Africa

    Feb 23–25, 2026 · Sandton Convention Centre · B2B trade event · ~4,000 delegates

    South African Tourism's flagship MICE event and Africa's leading business-events trade show, ~4,000 attendees. Relevant if you sell group travel, incentives or conference programs on the continent.

    Official website →

    Arabian Travel Market · Dubai, United Arab Emirates

    Feb 3–6, 2027 · Dubai World Trade Centre · B2B trade event · ~40,000 trade visitors

    The Middle East's biggest travel trade show settles into a new February slot for 2027 after the 2026 reschedule. 2,800+ exhibitors, 55,000+ trade attendees. Where Gulf inbound and MENA partnerships get made.

    Official website →

    TOURISE Global Tourism Summit · Riyadh, Saudi Arabia

    Mar 23–25, 2027 · Riyadh (venue to be confirmed) · B2B trade event · ~3,000+ delegates

    Saudi Vision 2030's flagship tourism platform, returning after its inaugural 2025 edition. Ministers, investors and global brands on policy, investment and innovation. A high-profile leadership stage more than a trade floor.

    Official website →

    Future Hospitality Summit (FHS World) · Dubai, United Arab Emirates

    Sep 29 – Oct 1, 2026 · Madinat Jumeirah · B2B trade event · ~1,500 delegates

    The region's leading hotel investment and development summit: 300+ investors, owners and operators. Relevance for tour operators is indirect — new hotel capacity and destination growth — but it's where the Gulf's hospitality money gathers.

    Official website →

    WTM Latin America · Sao Paulo, Brazil

    Apr 13–15, 2027 · Expo Center Norte · B2B trade event · ~35,000 trade professionals

    WTM's Latin American edition. 35,000+ professionals and 9,200+ meetings, growing year over year. The entry point for operators connecting with Brazilian and LATAM buyers.

    Official website →

    ABAV Expo · Rio de Janeiro, Brazil

    Sep 29 – Oct 1, 2027 · Riocentro · B2B trade event · ~35,000 professionals

    The biggest travel trade fair in Brazil, run by the Brazilian Travel Agents Association: 2,000+ brands, 35,000+ attendees. Alternates São Paulo and Rio — 2027 lands in Rio. The primary B2B event for the Brazilian market.

    Official website →

    Caribbean Travel Marketplace · Bridgetown, Barbados

    May 18–21, 2027 · Barbados (venue to be confirmed) · B2B trade event · ~1,200 delegates

    The Caribbean Hotel & Tourism Association's appointment-based marketplace, rotating islands each year. 2027 is the 45th edition, in Barbados. The single best room for any operator with Caribbean product.

    Official website →

    ILTM Latin America · Sao Paulo, Brazil

    May 3–6, 2027 · Fundação Bienal de São Paulo · B2B trade event · ~1,500 professionals

    Invitation-only luxury B2B: 550 exhibitors meet 550 qualified buyers from across Latin America. Fast-growing and curated. The place to be for operators offering premium and high-end experiences in the region.

    Official website →

    Perú Travel Mart · Lima, Peru

    May 14–16, 2026 · Centro de Convenciones Jockey · B2B trade event · ~500 professionals

    Organized by Canatur and PromPerú, drawing buyers from 29 countries and post-event fam trips across Peru. Directly relevant given Peru's strength in adventure, cultural and sustainable tourism.

    Official website →

    TravelMart LatinAmerica · Lima, Peru

    Sep 16–19, 2026 · Expo Center Olguín · B2B trade event · ~500 delegates

    Running since 1978, this boutique appointment-based mart connects LATAM destination suppliers with international outbound buyers. Niche but respected for the quality of its pre-scheduled meetings.

    Official website →

    FIEXPO Latin America · San Jose, Costa Rica

    Jun 8–11, 2026 · Costa Rica Convention Center · B2B trade event · ~1,500 delegates

    The leading MICE trade show for Latin America and the Caribbean: 200+ exhibitors, 800+ suppliers and planners. Most relevant for operators serving the meetings, incentive and group segment.

    Official website →

    FITPAR Paraguay · Asunción, Paraguay

    Oct 16–18, 2026 · Centro de Convenciones Mariscal · B2B + public · ~6,000 visitors

    Paraguay's national tourism fair, with a strong Mercosur focus — Argentina, Brazil, Uruguay and Bolivia. Modest in scale but the only major travel trade event in the country.

    Official website →

    TT Warsaw · Warsaw, Poland

    Oct 8–11, 2026 · Ptak Warsaw Expo, Nadarzyn · B2B + public · ~21,000 visitors

    The leading travel and tourism trade fair in Poland, drawing agencies, airlines, hotels and national tourist boards from over 50 countries. Professional B2B days run alongside public access at Ptak Warsaw Expo near Warsaw.

    Official website →

    Balttour · Riga, Latvia

    Feb 5–7, 2027 · Ķīpsala International Exhibition Centre · B2B + public · ~18,000 visitors

    Latvia's biggest annual tourism exhibition, organised by the Latvian travel agents association ALTA, marking the start of the Baltic travel season. Combines a professional trade morning with three public days in Riga.

    Official website →

    TravelXpo · Lillestrøm (Oslo), Norway

    Mar 12–14, 2027 · NOVA Spektrum, Lillestrøm · B2B + public · ~25,000 visitors

    Norway's biggest travel event, combining a professional industry day with a three-day public festival across dozens of destinations. It absorbed the former Reiselivsmessen Oslo and now runs at NOVA Spektrum near Oslo.

    Official website →

    Ferie for Alle · Herning, Denmark

    Feb 26–28, 2027 · MCH Messecenter Herning · B2B + public · ~54,000 visitors

    The largest travel fair in Scandinavia, held each February in Herning with over 1,000 exhibitors. A major public consumer fair wrapped around the Danish Travel Show trade programme.

    Official website →

    Alpe-Adria · Ljubljana, Slovenia

    Feb 3–6, 2027 · GR Ljubljana Exhibition and Convention Centre · B2B + public · ~20,000 visitors

    Slovenia's main tourism fair, covering the country and the wider Adriatic region, running alongside the GASTexpo hospitality show. Brings together tourism boards, agencies and outdoor providers for trade and public visitors.

    Official website →

    Philoxenia · Thessaloniki, Greece

    Nov 13–15, 2026 · TIF-HELEXPO Exhibition Centre · B2B + public · ~20,000 visitors

    Greece's premier annual tourism fair, organised by TIF-HELEXPO and co-located with the Hotelia hospitality show. Hosted-buyer meetings draw Balkan and European trade alongside a public exhibition in Thessaloniki.

    Official website →

    Romanian Tourism Fair (Autumn) · Bucharest, Romania

    Nov 19–22, 2026 · Romexpo Exhibition Centre · B2B + public · ~7,000 visitors

    Romania's flagship tourism fair, organised by Romexpo and held twice a year in Bucharest. The autumn edition focuses on winter and early-spring travel packages for trade and the public.

    Official website →

    Virtuoso Travel Week · Las Vegas, United States

    Aug 8–14, 2026 · Bellagio, Aria and partner resorts · B2B trade event · ~4,800 delegates

    The flagship event of the Virtuoso luxury network, with tens of thousands of one-on-one supplier and advisor appointments. The largest annual gathering in the luxury travel trade.

    Official website →

    GBTA Convention · Chicago, United States

    Aug 3–5, 2026 · McCormick Place · B2B trade event · ~5,000 delegates

    The Global Business Travel Association's annual convention, the definitive event for corporate travel buyers, TMCs, airlines and hotels. Over 100 education sessions plus a large expo floor.

    Official website →

    Routes World · Frankfurt, Germany

    Oct 21–23, 2026 · Messe Frankfurt · B2B trade event · ~3,000 delegates

    The premier forum where airlines, airports and tourism authorities negotiate new air routes through thousands of pre-scheduled meetings. Key for destinations and national tourism boards chasing new airlift.

    Official website →

    ILTM North America · Nassau, Bahamas

    Sep 28 – Oct 1, 2026 · Baha Mar, Cable Beach · B2B trade event · ~1,200 delegates

    The North American edition of the ILTM luxury portfolio, pairing top luxury suppliers with leading North American advisors through curated appointments. Sister event to ILTM Cannes and ILTM Asia Pacific.

    Official website →

    PURE Life Experiences · Marrakech, Morocco

    Sep 7–10, 2026 · Palais des Congrès de Marrakech · B2B trade event · ~450 delegates

    An appointment-driven boutique marketplace connecting high-end tour operators and travel designers with luxury experience providers. Focused on transformative, high-quality experiential travel.

    Official website →

    Brand USA Travel Week · Amsterdam, Netherlands

    Sep 28 – Oct 1, 2026 · Beurs van Berlage · B2B trade event · ~1,500 delegates

    Brand USA's flagship European trade event, connecting US destinations and suppliers with European agents and tour operators through pre-scheduled appointments. Rotates between European cities each year.

    Official website →

    Skift Global Forum East · Abu Dhabi, United Arab Emirates

    Oct 20–21, 2026 · Abu Dhabi (venue TBC) · B2B trade event · ~600 delegates

    Skift's regional counterpart to its New York forum, focused on travel's power shift toward Asia and the Middle East. A two-day gathering of regional travel leaders and global executives.

    Official website →

    EMITT · Istanbul, Turkey

    Feb 4–6, 2027 · Istanbul Expo Center · B2B trade event · ~20,000 visitors

    The East Mediterranean's largest travel trade exhibition, held each February in Istanbul with exhibitors from over 100 countries. A key bridge between European, Middle Eastern and Central Asian tourism markets.

    Official website →

    Travel Turkey Izmir · Izmir, Turkey

    Dec 2–4, 2026 · Fuar Izmir, Gaziemir · B2B + public · ~44,000 visitors

    A major annual tourism trade congress in Izmir run under the Turkish Ministry of Culture and Tourism, drawing participants from over 60 countries. Combines structured B2B meetings with public exhibition days.

    Official website →

    Qatar Travel Mart (QTM) · Doha, Qatar

    Dec 7–9, 2026 · Doha Exhibition and Convention Centre · B2B + public · ~12,000 visitors

    Qatar's main annual travel trade show, positioning Doha as a Gulf gateway across MICE, luxury, sports and halal tourism. Brings together hosted buyers, airlines, hotels and national tourism boards from over 60 countries.

    Official website →

    Festuris Gramado · Gramado, Brazil

    Nov 12–15, 2026 · Serra Park · B2B trade event · ~17,000 trade visitors

    One of the most important B2B tourism trade fairs in the Americas, held each November in Gramado since 1989. Brings together thousands of brands and dozens of international destinations across luxury, MICE and experiential segments.

    Official website →

    BTM Brazil Travel Market · Fortaleza, Brazil

    Oct 22–23, 2026 · Centro de Eventos do Ceará · B2B trade event · ~5,000 trade visitors

    The biggest B2B tourism trade fair in Brazil's north and northeast, combining an exhibition floor with a MICE forum and pre-scheduled business roundtables. Connects travel agents with destinations and operators across the region.

    Official website →

    Abav TravelSP · Campinas, Brazil

    Apr 7–8, 2027 · Royal Palm Hall · B2B trade event · ~7,000 trade visitors

    A leading B2B fair for travel agents in Brazil, organised by Abav-SP and held in Campinas. Brings together hundreds of exhibiting brands, operators and consolidators for training and commercial negotiations.

    Official website →

    VYVA Chile · Santiago, Chile

    Oct 23–25, 2026 · Parque Ciudad Empresarial · B2B + public · ~15,000 visitors

    Chile's most important national tourism fair, backed by SERNATUR and the tourism federation Fedetur. Pairs a B2B buyer programme with a public exhibition showcasing Chile's regions and international destinations.

    Official website →

    ITE HCMC · Ho Chi Minh City, Vietnam

    Aug 27–29, 2026 · Saigon Exhibition and Convention Center · B2B + public · ~30,000 visitors

    Vietnam's flagship international travel trade event, named Asia's Best Trade Show at the World MICE Awards. Connects hundreds of regional and global exhibitors with hosted buyers from over 40 countries in Ho Chi Minh City.

    Official website →

    MATTA Fair Kuala Lumpur · Kuala Lumpur, Malaysia

    Sep 4–6, 2026 · MITEC · B2B + public · ~200,000 visitors

    South-East Asia's biggest travel fair, run twice a year by the Malaysian Association of Tour and Travel Agents. Hundreds of airlines, hotels and tourism boards present deals, with a B2B Connect matchmaking programme alongside the consumer floor.

    Official website →

    Philippine Travel Mart · Pasay (Manila), Philippines

    Sep 4–6, 2026 · SMX Convention Center · B2B + public · ~50,000 visitors

    The Philippines' longest-running annual travel fair, organised by the Philippine Tour Operators Association. Gathers tour operators, hotels, airlines and local government tourism units alongside a large consumer audience in Manila.

    Official website →

    IBTM Americas · Mexico City, Mexico

    Aug 19–20, 2026 · Centro Citibanamex · B2B trade event · ~4,000 delegates

    The meetings and incentives industry's main trade event for the Americas, held in Mexico City. Pairs hundreds of hosted buyers with exhibitors through thousands of pre-scheduled appointments.

    Official website →

    Meetings Africa · Johannesburg, South Africa

    Feb 22–24, 2027 · Sandton Convention Centre · B2B trade event · ~4,000 delegates

    South African Tourism's flagship MICE event and Africa's leading business-events trade show, ~4,000 attendees. Relevant if you sell group travel, incentives or conference programs on the continent.

    Official website →

    South Pacific Tourism Exchange (SPTE) · Nadi, Fiji

    May 5–6, 2027 · Crowne Plaza Fiji, Nadi · B2B trade event · ~225 delegates

    The Pacific Tourism Organisation's flagship B2B event: sellers from across Fiji, PNG, Samoa, Tonga, Vanuatu and the Cook Islands meet international buyers. The single best entry point for selling the South Pacific.

    Official website →

    GSTC Global Sustainable Tourism Conference · Nassau, Bahamas

    May 24–27, 2027 · Nassau · B2B trade event · ~1,000+ delegates

    If sustainability is part of your positioning, this is where the standards get set. 1,000+ delegates, focused on certification and responsible tourism practices. 2027 edition moves to Nassau, The Bahamas.

    Official website →

    Tianguis Turístico México · Puebla, Mexico

    Mar 9–12, 2027 · Puebla · B2B trade event · ~8,800 professionals

    Mexico's largest inbound trade show, now hosted in Puebla: 1,400+ buyers, 3,900+ exhibitors from 46 countries, all 32 states represented. Run by SECTUR — the place to source or sell Mexico inventory.

    Official website →

    ITE Hong Kong · Hong Kong, Hong Kong

    Jun 10–13, 2027 · Hong Kong Convention & Exhibition Centre · B2B + public · ~12,000 visitors

    41st edition, with ITE Leisure and ITE MICE co-located. Trade days Thursday-Friday, public weekend. Strong Greater Bay Area and mainland China connectivity if that's your target market.

    Official website →

    TravelTech Show · London, United Kingdom

    Jun 23–24, 2027 · ExCeL London · B2B trade event · ~6,000 attendees

    100% focused on travel tech. 700+ qualified buyers from 53 countries, 100+ tech suppliers. Two days, same venue as WTM but much smaller and entirely about software, platforms and integrations.

    Official website →

    ILTM Asia Pacific · Singapore, Singapore

    Jun 28 – Jul 1, 2027 · Marina Bay Sands, Sands Expo & Convention Centre · B2B trade event · ~1,300 professionals

    The APAC edition of ILTM Cannes. 650+ hosted luxury advisors from 33 countries meet 650+ luxury brands, invitation-only and appointment-based. Essential for operators selling premium experiences into Asian markets.

    Official website →

    Global Travel Marketplace · Fort Lauderdale, FL, United States

    Jul 8–10, 2027 · Diplomat Beach Resort · B2B trade event · ~300 advisors

    Invitation-only, fully hosted: top-producing North American travel advisors are pre-vetted and matched with suppliers. ~300 advisors. The way in if you want access to the high-end advisor channel.

    Official website →

    Destinations International Annual Convention · Kansas City, MO, United States

    Jul 12–14, 2027 · Kansas City, MO · B2B trade event · ~1,500 delegates

    The worldwide DMO and CVB association convention. More useful for reading destination-marketing trends and building DMO relationships than for direct selling. ~1,500 destination marketers.

    Official website →

    GBTA Convention · San Diego, CA, United States

    Aug 2–4, 2027 · San Diego Convention Center · B2B trade event · ~5,000 delegates

    The Global Business Travel Association's annual convention, the definitive event for corporate travel buyers, TMCs, airlines and hotels. Over 100 education sessions plus a large expo floor.

    Official website →

    FareHarbor Spark · Austin, TX, United States

    Oct 27–29, 2026 · Austin, TX · B2B trade event

    FareHarbor's annual user conference for operators on its booking platform, covering product updates, distribution and operational best practices. Held in Austin, Texas.

    Official website →

    Ventrata Open · Prague, Czech Republic

    Sep 6–9, 2026 · Prague · B2B trade event

    Ventrata's user conference for operators on its booking platform, covering distribution, pricing and product roadmap. Held in Prague; annual cadence still to be confirmed.

    Official website →

    Tourpreneur CONNECT · Louisville, KY, United States

    Nov 16–18, 2026 · Louisville, KY · B2B trade event

    Tourpreneur's operator-focused conference covering marketing, technology and business growth for tour and activity companies. Held in Louisville, Kentucky.

    Official website →

    IAAPA Expo · Orlando, FL, United States

    Nov 16–20, 2026 · Orlando, FL · B2B trade event

    IAAPA's flagship global expo for the attractions industry, covering amusement parks, water parks, family entertainment centers and location-based entertainment. Held annually in Orlando.

    Official website →

    IAAPA Expo Europe · London, United Kingdom

    Sep 22–24, 2026 · London · B2B trade event

    IAAPA's European expo for the attractions and amusement industry, bringing together parks, family entertainment centers and suppliers from across Europe. Held in London.

    Official website →

    IAAPA Expo Asia · Osaka, Japan

    Jun 28 – Jul 1, 2027 · Osaka · B2B trade event

    IAAPA's Asian expo for the attractions industry, covering theme parks, water parks and family entertainment across the region. Held in Osaka, Japan.

    Official website →

    IAAPA Expo Middle East · Abu Dhabi, United Arab Emirates

    Apr 12–15, 2027 · Abu Dhabi · B2B trade event

    IAAPA's Middle East expo for the attractions and entertainment industry, covering theme parks, waterparks and family entertainment centers across the region. Held in Abu Dhabi.

    Official website →

    Skift Data + AI Summit · London, United Kingdom

    Oct 6, 2026 · London · B2B trade event

    A one-day Skift conference on how data and artificial intelligence are reshaping travel distribution, marketing and operations. Held in London.

    Official website →

    Travel Tech Asia · Singapore, Singapore

    Oct 21–23, 2026 · Singapore · B2B trade event

    A conference and expo on travel technology, distribution and innovation across the Asia-Pacific region, held in Singapore alongside ITB Asia week.

    Official website →

    Frequently asked questions about travel trade shows

    What are the biggest travel trade shows in 2026?+
    The three largest by attendance are ITB Berlin (over 100,000 visitors), FITUR Madrid (over 100,000), and WTM London (around 40,000). For day tour and activity operators specifically, Arival 360 is the most relevant — it focuses entirely on tours, activities, and attractions, with roughly 1,500 attendees who are all in the same business.
    Which trade shows should tour operators attend?+
    Start with Arival 360 (tour-specific, strong networking) and one large generalist show in your region: ITB Berlin for Europe, WTM London for UK and international buyers, FITUR for Spanish-speaking markets. If you sell shore excursions, add Seatrade Cruise. If you target luxury, consider ILTM Cannes. Most operators attend 2–4 shows per year.
    How much does it cost to attend a travel trade show?+
    Trade visitor registration is often free or under €100 for the largest shows (ITB Berlin, FITUR, WTM). Arival 360 passes run $500–$1,200 depending on tier and early-bird pricing. The real cost is travel and accommodation: budget €1,500–€3,000 per show for flights, hotel, and meals. Exhibiting costs significantly more — starting at €3,000–€5,000 for a small booth at a major show.
    What is the difference between ITB Berlin and WTM London?+
    ITB Berlin (March) is the world's largest travel trade fair by attendance, heavily European-focused with strong DACH and Eastern European buyer presence. WTM London (November) draws more international buyers, particularly from the Americas and Asia. ITB is better for European market penetration; WTM is better for global distribution partnerships. Most serious operators attend both.
    Are there trade shows specifically for tour operators?+
    Yes. Arival 360 is dedicated to tour, activity, and attraction operators — no hotels, no airlines, no generic travel. Arival holds events in multiple cities throughout the year (Valencia, Las Vegas, Bangkok, Berlin). Other operator-relevant events include Phocuswright (tech-focused) and Adventure Travel World Summit (adventure niche). The major generalist shows (ITB, WTM, FITUR) have dedicated tours-and-activities halls.
    Which travel trade shows focus on MICE and corporate travel?+
    The major MICE shows (meetings, incentives, conferences and exhibitions) are IMEX Frankfurt and IMEX America, IBTM World in Barcelona, and AIME in Melbourne. For corporate and business travel buyers, GBTA Convention is the largest. These shows connect destination management companies, hotels and venues with corporate event planners rather than leisure tour operators.
    Are there conventions for travel agents and advisors?+
    Yes. Travel agent and advisor conventions include the ASTA Travel Advisor Conference and the USTOA Annual Conference for tour operators, plus large generalist exhibitions like FITUR and WTM London that run dedicated travel-agent programmes. Luxury advisors gravitate to ILTM Cannes. These conventions combine education sessions, supplier marketplaces and networking.