IBTM World 2026
Global meetings & events industry
Nov 17–19, 2026 · Barcelona, Spain
Is IBTM World right for you?
Trade only. Tour operators, DMCs, OTAs and suppliers come here to do business, not to be sold to. If you don't sell B2B, skip it.
About IBTM World 2026
IBTM World is where the meetings and events industry does its annual sourcing. Three days in Barcelona, around 2,500 destinations, venues, hotels and event-tech suppliers on the floor, drawn from 150+ countries. It runs on a hosted-buyer model, so qualified planners and agencies meet suppliers by pre-booked appointment rather than wandering aisles. For a tour operator or DMC with group, incentive or conference product, this is the MICE room that matters in Europe. If your business is leisure-only, it's the wrong show. Go for the buyer meetings and the destinations you can't easily reach any other way.
What makes it different
IBTM World is the global hub of the events community where connections spark ideas and collaborations fuel transformation.
Why attend
- Meet 2,500 destinations, hotels, and event tech providers.
- Learn from the ideas shaping what's next.
- Discover new solutions and spark inspiration.
Who exhibits
- •Destinations
- •Hotels
- •Event tech providers
- •Suppliers
Who attends
- •Event professionals
- •Suppliers
- •Buyers
- •In-house event leaders
- •Brand marketers
Sectors
IBTM World 2026 — FAQ
When is IBTM World 2026?
IBTM World 2026 takes place Nov 17–19, 2026.
Where is IBTM World held?
Fira Barcelona Gran Via, Barcelona, Spain.
Who is IBTM World for?
Trade only. Tour operators, DMCs, OTAs and suppliers come here to do business, not to be sold to. If you don't sell B2B, skip it.
How big is IBTM World?
~15,000 industry professionals.
Is IBTM World worth attending?
IBTM World is the global hub of the events community where connections spark ideas and collaborations fuel transformation.
Verified 2026-06-25 · source
Dates, registration & tickets
Nov 17–19, 2026 · Fira Barcelona Gran Via, Barcelona. For registration, exhibitor packages and the latest programme, go to the official site.
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